Marketing 2.0: Harnessing the Power of the Internet to Grow Your Business
How effective are your marketing programs in producing qualified prospects and converting them to satisfied customers? Do you know how to harness the power of Internet marketing to capture more business while lowering your costs? You will after you attend Marketing 2.0: Harnessing the Power of the Internet to Grow Your Business Seminar.
Marketing 2.0 will deepen your understanding of the Internet as an integral part of your marketing strategies. You’ll learn how to apply the principles of web analytics to gain valuable insights about your customer prospects. You’ll also discover how to optimize your use of search engines and how to test your advertising for effectiveness online before you invest in implementation.
WHAT YOU'LL LEARN
What is interactive marketing and how you can use it to grow.
How the internet and websites can be used to increase marketing ROI, effectiveness and sales.
Best practices to maximize the effectiveness of your website.
The technology that is available and how it can be used to improve marketing ROI.
How to implement an interactive marketing plan with an emphasis on growing your business for little to no money.
Who SHOULD attend this seminar
Small to medium size businesses
Anyone looking for a new ideas to increase marketing ROI
Any marketer looking for an edge over their competition
Any business that wants to maximize their website to grow their business
Anyone frustrated with their current website |
Anyone looking for sound and logical process for e-maketing
Anyone responsible for marketing and wants to learn how to do more for less
Anyone that wants to improve their wwebsites search engine rankings
Anyone that is interested in online advertising, but doesn’t know where to begin |
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Some of topics that will be covered in this comprehensive seminar include:
- Usability - Improving the user-experience
- SEO - How to increase website organic search results
- Design - Best practices in web design
- SEM - Search engine marketing
- Online Advertising - How to get maximium results
- Testing - Identify your most effective marketing messages
- Technology - What's available and which ones are right for you